Adventure travel is divided into two categories, hard and soft adventure. Both hard and soft adventures involve active and athletic activities.
Adventure travelers make purchase decisions based upon their desire to combine athletic interests with vacation time.
Soft adventure
Soft adventure activities are less physically demanding and more passive than their hard adventure counterparts. Soft adventure travel requires less physical risk, little or no experience and offers more convenience in terms of sleeping arrangements and cuisine. Standards of safety and comfort are well above average. Suitable for all ages 6-60
Camping Biking “Gentle” Hiking Bird Watching
Animal watching Sailing Horseback riding Snow skiing
Water skiing Canoeing Visit to a cattle/dude ranch Photo safari
Wilderness tours
Hard adventure
Hard adventure activities, as the name suggests, generally consist of activities that involve risk and athletic competence adventure
The natural beauty and abundance of outdoor activities attract many fitness oriented individuals
Backpacking across rugged terrain Whitewater rafting or kayaking
Hot air ballooning Rock climbing or mountain climbing
Off-road biking or mountain biking Hanggliding, parasailing or windsurfing
Parachuting or sky diving Skateboarding or snowboarding
Roller hockey, bungee jumping Spelunking or cave exploring
Snorkeling or scuba diving Survival games (e.g. paint ball)
Ecotourism………….."Conserve and improve" the places you visit.
